Dragonfly Ave

brand identity

Collateral

web design & development

I’m so excited to share the Dragonfly Ave brand & website refresh. The goal with the new design was to create an elevated yet fun brand feel that stood out amongst the competition. Even with a colorful brand palette, the layouts are still simple and clean. The logo is a typeface with a cute dragonfly icon submark. Business cards also keep a clean, modern feel. The Dragonfly Ave Shop also got a facelift and moved to a different platform. Take a look (and shop) here!

I really wanted to have my main site be unique and did so with playful colors, gradients, different shapes, design elements & features. Not only did I include gifs, scroll animations, typing effects, but even added a custom dragonfly cursor. This truly is an engaging website experience and am really happy with how it turned out. Take a look around the new Dragonfly Ave and enjoy!

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